Overview
project information
Hot Hot is a premium, plant based hot sauce brand bringing global heat to the everyday table. Each sauce is crafted from quality, all-natural ingredients sourced sustainably and respectfully from around the world. Hot Hot celebrates the beauty of bold flavor in a variety of all-purpose blends, beginning with a fruity Salsa Macha as an initial product offering. The brand sits at the intersection of luxury and approachability - sophisticated yet familiar, indulgent yet effortless. The visual language and the brand shades of crimson, burgundy and deep red, are selected to reference and celebrate the beauty and diversity of the chili pepper.
Services / Scope
Brand Identity Design, Logo Design, Packaging Design, Art Direction
